Eye primers are intended to make your eyeshadow more vibrant (meaning the colors will intensify) and last longer! If you don’t believe me, I’ve got pictures to prove it! It’s amazing what a primer or base can do for your eyeshadows… especially the less pigmented ones (which are typically the drugstore kind). Just think of it as painting a wall in your house, you need a base or ‘primer’ to make your actual paint stand out.
Has this ever happened to you? You’ve done your eye makeup and a few hours later… yuck! Your eyeshadow has lines and your skin is now visible again? This is called creasing and it is not pretty! The oils in our faces can break apart the makeup we put on it unless we use a primer to prevent streaking, spotting, or fading. Typically, eyeshadow will do this in the crease of your eye (wherever your eye folds)… hence the term ‘creasing’ haha. Some people don’t have a crease, that’s another blog another day. Any ways, see why primers are necessary now? Don’t worry though… you do NOT need to spend a fortune on a primer. Just because the word ‘primer’ sounds fancy, does not mean it needs to be expensive.
Urban Decay: EyeShadow Primer Potion
Price: $20.00
Where to buy? Urban Decay ; Sephora ; Ulta ; E-bay
As you can see these primers come in 4 different colors, I have the Original formula that dries clear. If you’re needing coverage, the color Eden has a matte nude finish. So for you, that means if you have any discoloration, veins, etc. it will cover it like a concealer. Don’t get me wrong, I like the Urban Decay primers, but they’re tricky to work with at first. The product is not bad in and of itself, it’s how you apply it that sucks haha. I hate being particular about something, so I prefer makeup that’s effortless.
How to apply – This works best on its own (meaning do not put
foundation or concealer on your eyelids). I usually do a full face of foundation (even on my eyelids) and I defeat the purpose of using this primer because it just makes it crease. You should only use a tiny morsel of this product because too much of it can be a bad thing. They have this same primer in ‘bottles’ also, but you will get more product in these squeeze tubes… plus it’s more sanitary! Just put a small dot of it on the tip of your finger and rub the product in.
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Elf: Mineral Eyeshadow Primer
Price: $3.00
Where to buy? Elf ; Target
You can’t beat the price for this product, I think it works just as good as the Urban Decay primer… if not better! This comes in 2 colors, Sheer (which I have) and Blush. Sheer has a matte nude finish to it, so just like the UD Primer in Eden… if you have any veins or discoloration, this will give your eye a wash of color and even it out. Blush has a more cool pink tone to it, so if you have cool colored skin (more on the pink/red side) this would work best for you.
How to apply – It has a felt tip applicator which you can apply directly to your eyelid. However. if you are concerned about germs you could always touch the tip of the applicator with a CLEAN finger and rub it onto your eyelid instead. If you’re wanting to use a brush (for whatever reason) apply the product to the back of your hand and take your favorite brush and applicate from there.
**PRIMER TIP # 1** With any primer or base, you only need a thin layer of the product to have it work. Don’t get primer happy! LOL!
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MAC Paint Pot
Price: $17.50
Where to buy? MAC ; Macy’s ; E-bay
This comes in 9 different shades. I have mine in the color Painterly, it’s a matte nude color. Although the price for this product can seem frightening, you really do get what you pay for. It’s 0.17 fl oz of product, so this sucker will last you quite awhile. I’ve had mine for almost over a year and I’m not even half way through it. By the time you keep replacing cheapy primers, you’re going to be spending the same amount of money and not get as good of quality. This is my absolute favorite primer because your eyeshadow will not even budge!
How to apply – With CLEAN fingers, gently rub the product until enough transfers onto your finger so that you can apply it to your eye. The heat from your fingers will make it easier to pick up the product. You can use a brush if you prefer, but I like using my fingers. Brushes will allow you to have better control over the product (where it is being placed) and it is more sanitary.
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Maybelline: Eye Studio Color Tattoo Eyeshadow
Price: $6.99
Where to buy? Ulta ; any drugstore
These come in 10 different colors. I have mine in Audacious Asphalt (it’s a dark shimmery gray). These cream shadows are said to be compared to the MAC Paint Pots because they are so long-lasting. This girl right here can agree to that! I love these and they are way less expensive too!
How to apply – Unless you get this in the color white, this eyeshadow primer should only be applied to the lid of your eye. If you want a more sheer (very little color) application, continue rubbing the product until it lightens to your liking. This product is really creamy like the MAC Paint Pot, so it’s your choice in whether you want to apply this with a clean finger or a good blending brush like the MAC 217 Blending Brush.
**PRIMER TIP #2** Just because most primers come in nude colors (flesh tone of a white female) does not mean they’re limited to just them. It doesn’t matter what your skin tone is unless you’re wearing a very natural eye to where your eyeshadow won’t really cover the primer. It should not be noticeable that you are wearing the primer in other words… It’s just there to help, not to stand out.
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MAC 217 Blending Brush
Price: $22.50
Where to buy? MAC ; Macy’s ; E-bay
Although I hate the price… nothing compares to how great it makes your eyeshadow look! It’s an investment :]!
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Physicians Formula Shimmer Strips Gel Creamliner (Brown Eyes)
Price: $10.99
Where to buy? Ulta ; any drugstore
Okay, so I don’t have brown eyes… but I love the colors in this little trio. I would say the price sucks, but you are getting 3 different gel eyeliners. If you’re not brave when it comes to wearing bright-colored eyeliners, use the liner as a base for your shadows! I don’t care to wear crazy colors, but the purple for example would be beautiful to create that purplely undertone to your shadow. I applied a black eyeshadow on top of it and it gave it a little somethin’ somethin’ ;]!
How to apply – Since this is a gel creamliner, it is extremely concentrated in color so you only need a little. The pots to these liners are small, so you’re going to need a q-tip or brush to retrieve the product.
**PRIMER TIP # 3** When using your fingers to apply primer, try using your ring finger instead of your index. It it said that it is the most ‘gentle’. Our eyes are sensitive, so don’t be rough with them!
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Elf Essential Shimmer Eyeliner Pencil
Price: $1.00
Where to buy? Elf ; Target
Creamy and affordable pretty much sums up this eyeliner. When you’re working with an eyeliner as your ‘eye base’ you need something creamy that isn’t going to pull on your eyelids. You are going to hurt yourself and cause unwanted wrinkles overtime from all of the extra tugging if you do not use a creamy formula. A bonus to this affordable eyeliner is that the cap has a sharpener on it. Ha, talk about convenient!
How to apply – You can apply this baby directly to your eye, just be gentle and color in like you would with a crayon. If you want a sheer application, just take a clean finger or blending brush to soften it.
**PRIMER TIP # 4** Always let the primer sit for a good 30 seconds before you start applying the eyeshadow, otherwise it can look cakey (spotted) in some areas and not good!
Down below are swatches of the products I listed and what they look like with that particular primer. I used the Maybelline Expert Wear Eyeshadow Quad in the Amethyst Smokes and their black color in the palette for the example, enjoy!!!
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